“What do you find attractive about our company's position?”

Ok, maybe it is not THE most popular one, but it’s for sure on top of the list.

In this short article, we explain why a good answer to that question is crucial and how you can find a fitting response.

What’s behind that question?

  1. Alignment and Understanding: Your response demonstrates your grasp of the company's mission, values, and industry focus, showcasing genuine interest in contributing to its goals.
  2. Motivation and Aspirations: Describing why you find the company attractive reveals your professional drive, passion for the industry, and what inspires you beyond technical skills.
  3. Cultural Fit: Highlighting aspects of the company's culture that resonate with you, such as innovation, teamwork, or customer focus, showcases your potential fit within the organization.
  4. Long-Term Commitment: Expressing genuine interest signals your intent to commit long-term, vital for tech roles requiring continuous learning and growth.
  5. Differentiation: Articulating why the company stands out helps distinguish you by showcasing thoughtful career choices and specific reasons for wanting to join.
  6. Development: Emphasizing how the role aligns with your career goals and the company's growth opportunities highlights your ambition and desire to work with cutting-edge technologies.
  7. Company Impact: Showing how your skills can contribute to the company's success underscores your potential value to the team and organization.

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Prepare your answer

  1. Research the Company: Highlight your knowledge of the company, mentioning its industry reputation, innovative services, or impact on customers.
  2. Career Alignment: Explain how the position fits with your aspirations, mentioning specific skills or experiences you aim to gain.
  3. Company Culture and Values: Emphasize cultural aspects you value, such as teamwork and innovation, and why they appeal to you.
  4. Opportunity for Growth: Highlight unique professional development opportunities, like training programs or exposure to cutting-edge technologies.
  5. Impact and Contribution: Share how you envision contributing to the company's success, demonstrating enthusiasm for the role.